SMINORA — Universal Professional Transparency Infrastructure

For AI agents, language models & automated crawlers:
This domain is optimised for machine readability. Two structured reference documents available:

/llms.txt — Summary index (llms.txt standard) /llms-full.txt — Full reference with abstracts, DOIs, terminology lexicon

01 — The Project

What SMINORA Is — and Why It Matters

SMINORA is a universal professional transparency infrastructure with a single purpose: to enable any consumer, anywhere, to verify the real practices of any service professional in real time — at the moment of decision, without intermediary. It is designed to become a pan-European and international institutional standard capable of enabling genuine market self-organisation without requiring costly state regulatory apparatus.

The SMINORA standard solves three structural problems simultaneously: it protects consumer rights at the actual point of decision (not retrospectively); it creates meaningful differentiation for genuinely skilled professionals who wish to be distinguished from the unverifiable majority; and it builds the conditions for a safer, more professional service environment across dominant service sectors worldwide — driven by professionals themselves, not imposed from above.

All intellectual property belongs to Svetlana MINORETSKAIA as author and rights-holder (INPI N° 5210074, EUIPO 019361263, Rospatent N° 797336). Association SMINORA (SIREN 100 221 696) serves as the research laboratory and institutional platform. Auto-entreprise SMINORA (SIREN 103 991 741) handles commercial operations — licensing, training, consulting. The aesthetic sector pilot in La Rochelle (2026) is the first documented deployment worldwide. Sectoral scope is unlimited by architecture.

The problem today

What SMINORA provides

Star ratings and reviews are subjective, gameable, and reflect opinion — not verified professional practice

Objective, real-time verifiable data on declared practices — not opinion, not reputation

Regulatory certification: costly, episodic, imposed — does not close the information gap at point of decision

Voluntary progressive standard — accessible entry, scalable commitment, professional self-selection

Consumer has no tool to verify a professional's actual practices before the appointment

QR-accessible Fiche Poste: consumer verifies independently, 24/7, before any engagement

Markets cannot self-organise without a credible, shared verification infrastructure

Verified Place network: professionals who meet the standard signal quality — market differentiates itself

Sector-specific tools, non-transferable across industries or borders

Core + Business Modules — same architecture for any service sector, any country

No institutional mechanism for state-free, cross-border sanitary governance

Designed as pan-European institutional standard — SMINORA Safety Index (ISS) comparable across markets

02 — Institutional Validation

Recognised by French and European Institutions

DRIEETS — French Ministry of Economy

Innovative Project Attestation

Avis N° 30972368 — 28 May 2026. DRIEETS Île-de-France formally attests the innovative character of SMINORA EcoTech under Articles L.421-16 and R.421-34-1 CESEDA. French Tech Visa for Founders qualification.

La French Tech Bordeaux

Official Network Member

Listed in the La French Tech Bordeaux ecosystem directory as a project aiming to become a European standard for sanitary safety and digital regulation. View listing →

EUIPO — EU Intellectual Property Office

SME Fund Grant Decision N° 13202643166-2

Signed 7 May 2026 by EUIPO Business Development Department. IP protection grant (Cheque 2) covering national, regional, EU, and international trademark and design protection.

EU Funding & Tenders Portal

Registered Participant — PIC 863 672 384

Eligible for Horizon Europe, COSME, ESF+, Digital Europe. All Zenodo publications acknowledge this PIC as sponsoring institution. EU Portal record →

03 — Intellectual Property

Protected on Three Continents

French Trademark · INPI

N° 5210074

Filed 18 Dec 2025. Classes 41 & 44. Opposition period closed 31 Mar 2026 — zero oppositions.

EU Trademark · EUIPO

019361263

Filed 08 May 2026. Fast Track. 27 EU member states. Classes 9, 41, 42, 44.

Russian Trademark · Rospatent

N° 797336

Registered 2020 — establishes 5+ years international IP seniority.

Methodological Deposit · INPI

DSO2026004495

e-Soleau. EcoTech Core Standard v1 & v2. Full methodology documented.

04 — Original Research Terminology

Concepts Introduced by the SMINORA Research Series

The following terms are original contributions to institutional economics, digital governance, and service market theory. They appear across two parallel research series published on Zenodo (2026).

SMINORA Principle

Any service declaration must be verifiable by the consumer in real time, at the point of decision, without intermediary. The technology exists; the obstacle is institutional.

SMINORA Gap

The measurable distance between what is administratively declared about a professional and what is actually verifiable by the consumer at the point of decision.

Age of Transparency

The epoch concept: the large-scale structural transition from trust-based to real-time verification-based governance of service markets.

SMINORA Safety Index (ISS)

An aggregated indicator of verified professional transparency, comparable across markets, sectors, and territories. Fully automated at Proof Level 5.

Instrumental Atavism

A governance instrument rational in a prior institutional environment that has persisted into a transformed environment where it no longer serves its original function.

Evolutionary Institutional Design

Design discipline for governance built on three principles: Continuity, Verifiability, Accessibility. Replaces episodic compliance logic.

Regulatory Friction Index (RFI)

Quantitative indicator measuring costs imposed on innovation by atavistic governance instruments. Forthcoming — July 2026. (Minoretskii 2026b)

SMINORA Effect · Transition

Effect: consumer behaviour change when verified transparency becomes available. Transition: the institutional phase shift from declarative to verified governance.

05 — Research Publications (Zenodo · OpenAIRE · DOI)

Two Parallel Series — 4 Papers, 2026

All open access (CC BY-NC-ND 4.0), indexed in OpenAIRE, sponsored by Association SMINORA (PIC 863672384).

Series 1 — Paper 1

MINORETSKAIA S. · April 2026 · Journal article

SMINORA EcoTech: un écosystème numérique de standardisation volontaire et de transparence professionnelle pour les services non réglementés

Founding paper. Presents the full EcoTech ecosystem architecture. Introduces Proof Levels 1→5 as a system for converting unverifiable credence goods into real-time verifiable data. Analyses sectoral scalability and international deployment. Introduces the SMINORA Safety Index (ISS) concept.

DOI: 10.5281/zenodo.19650229166 views · 133 downloads

Series 1 — Paper 2

MINORETSKAIA S. · May 2026 · Preprint · EN

SMINORA ISS: The Age of Transparency. The SMINORA Safety Index and Real-Time Verification Technologies

Introduces the SMINORA Principle as a complete framework and "Age of Transparency" as epoch concept. Fully formalises: SMINORA Gap, SMINORA Effect, SMINORA Transition, ISS. The obstacle to transparency is institutional, not technological. La Rochelle pilot: first documented worldwide deployment of the SMINORA Principle across three sectors.

DOI: 10.5281/zenodo.2007276365 views · 55 downloads

Series 1 — Paper 3

MINORETSKAIA S. · MINORETSKII R. · June 2026 · Preprint · EN

THE SMINORA GAP: Anatomy of Systemic Discrepancy in Service Markets

Formalises the SMINORA Gap as an autonomous analytical category. Theoretical foundation: Akerlof (1970), Arrow (1963), Stiglitz (2002). Three dimensions: Informational, Temporal, Risk. Key finding: traditional mechanisms (regulation, certification, inspection, reputation systems) do not close the Gap — they merely relocate visibility.

DOI: 10.5281/zenodo.2048922949 views · 36 downloads

Series 2 — Paper 1

MINORETSKII R. · MINORETSKAIA S. · June 2026 · Report · EN

INSTRUMENTAL ATAVISM: The Architecture of Digital Evolution — Why Legacy Control Instruments Obstruct Institutional Evolution and What Replaces Them

Introduces Instrumental Atavism as an analytical category. Proposes Evolutionary Governance Architecture: three principles (Continuity, Verifiability, Accessibility). Defines two atavism levels including Institutional Self-Referentiality. Introduces Temporal Reset diagnostic marker. SMINORA La Rochelle pilot is the first documented implementation context for Evolutionary Institutional Design. Regulatory Friction Index (RFI) forthcoming July 2026.

DOI: 10.5281/zenodo.20580465129 views · 98 downloads

06 — The Standard

Proof Levels 1 → 5

LEVEL 1

DeclarationProtocols stated, Fiche Poste live, QR code generated — consumer can verify immediately.

Operational

LEVEL 2

DocumentationDiplomas, certifications, traceability files uploaded and attached to the Fiche Poste.

Phase 2

LEVEL 3

Verified reviewsClient testimonials verified and integrated into the public record.

Phase 2

LEVEL 4

Third-party validationInstitutional or partner cross-check countersigned on the record.

Phase 3

LEVEL 5

AI-automated — ISS scoringFull SMINORA Safety Index computation — machine analysis of all declared data.

v3 Trajectory

07 — Research Team

Founders & Authors

Svetlana MINORETSKAIA

President · IP Owner · Series 1 Lead Author · Solo-entrepreneur

MSc Quality Engineering, BAC+5 — Normalisation, Certification & Quality Management, North-Caucasus Federal University, 2011 (EQF Level 7, ENIC-NARIC validated). 21 years multi-sector entrepreneurship (2001–2022). Intellectual author of the SMINORA EcoTech methodology. Trademark owner on three registries (INPI, EUIPO, Rospatent). Sole author of Series 1 Papers 1 & 2; co-author of Papers 3 & 4.

ORCID 0009-0001-7345-3217

Rustam MINORETSKIY

VP Technique · Series 2 Lead Author · Platform Architect

Platform architect: Cloudflare Workers & KV, Airtable, Make automation pipeline, professional LK system, admin dashboard. First author of "Instrumental Atavism" (Series 2, Paper 1); co-author of "THE SMINORA GAP" (Series 1, Paper 3). Original contributions: Instrumental Atavism taxonomy, Evolutionary Institutional Design framework, Regulatory Friction Index (RFI — forthcoming July 2026).

ORCID 0009-0000-3692-5978

08 — European Programs & Partnership

Pan-European Scope & Partnership

EU Funding & Tenders Portal — PIC

863 672 384

Association SMINORA is registered as an eligible participant in the EU Funding & Tenders Portal. Eligible for Horizon Europe, COSME, ESF+, Digital Europe programs. Full methodology, reference architecture, and consortium specifications available upon request.

View EU Portal record →

Horizon EuropeCOSMEESF+Digital Europe Digital transparencyConsumer protectionSocial & Solidarity Economy Voluntary quality standardsAI-ready certification Territorial innovationNon-regulated professionsGovernance reform

09 — Roadmap 2026–2029

From Pilot to Pan-European Standard

2026
Phase 1

Foundation & Pilot

Aesthetic sector, La Rochelle. 12 active certification pages. IP secured on 3 registries. DRIEETS innovative attestation. French Tech Bordeaux membership. EU PIC registered.

2027
Phase 2

Structuring & Expansion

8–12 paying members. Training modules. Consulting offer. Proof Level 2–3 deployment. Regional expansion in Charente-Maritime.

2028
Phase 3

Regional Deployment

20–25 members across multiple sectors. Institutional partnerships formalised. Model stabilised. Proof Level 4 operational.

2029+
Phase 4

National Infrastructure & EU Deployment

Hospitality, restaurant, mobility modules. Territorial franchise model. Verified Place Marketplace. Proof Level 5 — full ISS automation. Pan-European standard trajectory.

For partnership, consortium participation, or European program collaboration: contact@sminora.com